Exhibition Inquisition

The stuff you look at, but don't see.

Posts Tagged ‘Christian Portzamparc

Chapter 2 (Part 2): The Race for The Broad – A Tale of Three Cities

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“I think what Santa Monica has to offer is an incredible audience, a prime location and willingness to work with the Broads.”[i] – Kevin McKeown, Santa Monica City Councilman

Within just a few months of BCAM’s opening at LACMA, rumors began to circulate that Eli Broad had been less than forthcoming about his true intentions.  Contrary to his initial denial of it, at the end of 2008 local newspapers began reporting Broad intended to build a new museum for his collections in Beverly Hills.[ii]  The City of Beverly Hills quickly identified a prominent parcel of land at the intersections of Wilshire and Santa Monica Boulevards for the project. An architectural competition was announced, a short list determined (Thom Mayne, Jean Nouvel, Shigeru Ban, Rafael Viñoly and Christian Portzamparc), and schematic renderings of the site plan were even published. [iii] If this speedy development seemed too good to be true, it’s because it was.

Mass Modeling Rendering for Beverly Hills Site by Gensler.

Mass Modeling Rendering for Beverly Hills Site by Gensler.

By the end of 2009, Broad announced that there were actually multiple cities vying for his collections and a new museum building to house them. Beverly Hills, previously unchallenged was suddenly competing with the City of Santa Monica, and Broad’s foundation announced there was also a third, unnamed city in the running.[iv]  This of course turned out to be the City of Los Angeles.  Broad said he wasn’t, “trying to play the two [three] municipalities against each other […] he hope[d] that by talking to several different cities he c[ould] accelerate the process of building.”[v]  But play them against each other he did, for six months, trying to secure the best deal.

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